Information Package
baskent.edu.tr

Program of Tourism and Hotel Management

TOİ173

TOURISM TERMINOLOGY

Course Code
TOİ173
Semester
-
Theory+Practice
3 + 0
ECTS
4
Course TypeElective Course
Course LevelAssociate Degree
Year of Study-
Semester-
ECTS4
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Defines basic tourism and hospitality concepts, sectoral classifications, and operational terms in both Turkish and English.
  2. Explains the specific terminology of front office, housekeeping, food and beverage, and travel agency departments accurately to ensure smooth daily operations.
  3. Uses professional jargon, international aviation, and hospitality abbreviations appropriately in written and verbal communication with international guests, colleagues, and industry stakeholders.
  4. Analyzes academic and sectoral concepts related to contemporary tourism trends such as sustainable tourism, ecotourism, greenwashing, consumer trust, and smart tourism destinations.
  5. Adapts professionally to the dynamic nature of the tourism industry by continuously updating their vocabulary regarding global tourism standards, legal regulations, and emerging technologies.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionThis course examines the application of standardized academic and sectoral terminology used in the international hospitality, travel, and food & beverage industries within the context of oral and written communication. Universal communication rules, professional jargon, and cross-cultural dialogue practices are covered. Through the course learning outcomes, students obtain the ability to conduct an effective, accurate, and fluent communication process with international guests and colleagues by utilizing their vocational English skills.
Course Contents
WEEK TOPICS
1st Week Introduction to Tourism Terminology and Basic Concepts of the Tourism System
2nd Week Transportation and Travel Agency Terminology (IATA, GDS Abbreviations)
3rd Week Accommodation Sector, Hotel Typologies, and Rating Terms
4th Week Front Office Terminology: Reservation, Pricing, and Revenue Management
5th Week Housekeeping and Facility Management Jargon
6th Week Food & Beverage Terminology, Banquet, and Basic Menu French
7th Week Gastronomy, Culinary Arts, and Food Safety Terms
8th Week Midterm Exam
9th Week Tourism Geography, Tourist Typologies, and Destination Marketing Terms
10th Week Event Management (MICE), Congress, Exhibition, and Incentive Tourism Terminology
11th Week Sustainable Tourism, Ecotourism, UN SDGs, and Environmental Terms (Greenwashing)
12th Week Digital Tourism, Smart Destinations, OTA, and E-Tourism Jargon
13th Week Terminology of Tourism Law, Contracts, Ethics, and Int. Organizations (UNWTO, etc.)
14th Week Contemporary Trends, Alternative Tourism Types, and Next-Gen Concepts (Mixed Methods, etc.)
Recommended or Required Reading1. Kozak, N. (2021). Turizm terminolojisi sözlüğü (4. Baskı). Detay Yayıncılık.
2. Doğan, H. Z. (2020). Turizm ve otelcilik terimleri sözlüğü. Nobel Akademik Yayıncılık.
3. Medlik, S. (2012). Dictionary of travel, tourism and hospitality (3rd ed.). Routledge.
4. Buhalis, D. (Ed.). (2022). Encyclopedia of tourism management and marketing. Edward Elgar Publishing.
5. World Tourism Organization (UNWTO). (2024). UN tourism glossary of tourism terms. https://www.unwto.org/glossary-tourism-terms
Planned Learning Activities and Teaching Methods
  • Lecture
  • Presentation
  • Discussion
  • Questions/Answers
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Assignment 1 20
Total(%) 50
Contribution of In-term Studies to Overall Grade(%) 50
Contribution of Final Examination to Overall Grade(%) 50
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz
Individual or group work 14 3 42
Preparation for Final exam 1 17 17
Course hours 14 3 42
Preparation for Midterm exam 1 17 17
Laboratory (including preparation)
Final exam 1 1 1
Homework
Total Work Load120
Total Work Load / 30 (h)4
ECTS Credit of the Course4
Language of InstructionTurkish
Work Placement(s)No

Programme Qualifications / Learning Outcomes

LO1 LO2 LO3 LO4 LO5
K1 X X
K2 X X X X X
K3 X
K4 X
K5 X X
K6 X
K7 X
K8 X
K9 X
K10 X X
K11 X X X
K12 X X X X X