Information Package

Program of Tourism and Hotel Management

TOİ169

CULTURAL HERITAGE IN TOURISM

Course Code
TOİ169
Semester
-
Theory+Practice
3 + 0
ECTS
4
Course TypeElective Course
Course LevelAssociate Degree
Year of Study-
Semester-
ECTS4
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Explains the concept of cultural heritage (tangible and intangible), UNESCO preservation criteria, and the historical development of these values in the global tourism industry.
  2. Analyzes the role of archaeological sites, museums, and historical settlements in creating destination identity from sociological and economic perspectives.
  3. Critically evaluates the socio-cultural impacts of heritage tourism on host communities within the context of cultural commodification and authenticity concepts.
  4. Develops ethical strategies that ensure the balance of conservation and utilization in the management of historical and cultural sites, considering carrying capacity and the United Nations Sustainable Development Goals (UN SDGs).
  5. Designs innovative, accessible, and proactive heritage tourism routes for tourist profiles with different expectations by using digital interpretation tools (virtual reality, digital storytelling, etc.).
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionThis course addresses the preservation of tangible and intangible cultural heritage, its management within the framework of UNESCO criteria, and its transformation into a sustainable tourism supply using scientific principles. Aligned with the course learning outcomes, students acquire the skills to act in accordance with sustainability principles in the context of cultural heritage preservation by evaluating the socio-cultural impacts of tourism and to interpret tourism and cultural phenomena by synthesizing them through an interdisciplinary approach.
Course Contents
WEEK TOPICS
1st Week Introduction to Cultural Heritage: Basic Concepts, Tangible & Intangible Heritage
2nd Week UNESCO, World Heritage List, and International Conservation Policies
3rd Week Tourism and Cultural Heritage Relationship: The Past as an Attraction
4th Week Authenticity and Cultural Commodification in Heritage Tourism
5th Week Intangible Cultural Heritage Tourism: Festivals, Traditions, Gastronomy
6th Week Tourism Management of Archaeological Sites and Ancient Cities
7th Week Museology in Tourism: Transition from Traditional to Living Museums
8th Week Midterm Exam
9th Week Interpretation and Storytelling in Cultural Heritage Sites
10th Week Management of Cultural Routes, Silk Road, and Religious (Sacred Site) Tourism
11th Week Heritage Tourism Marketing, Destination Image, and Branding
12th Week Digitalization in Heritage Sites: Virtual Reality (VR) and Augmented Reality (AR)
13th Week Sustainable Heritage Tourism: Conservation-Use Balance and Carrying Capacity
14th Week Dissonant Heritage, Dark Tourism, and Ethical Debates
Recommended or Required ReadingBooks:
Timothy, D. J., & Boyd, S. W. (2025). Tourism and trails: Cultural, ecological and management issues (2nd ed.). Channel View Publications.
du Cros, H., & McKercher, B. (2020). Cultural tourism (3rd ed.). Routledge.
Smith, M. K. (2016). Issues in cultural tourism studies (3rd ed.). Routledge.

Articles:
Rasoolimanesh, S. M., Ramatah, C., & Jaafar, M. (2023). Heritage tourism and sustainable development goals: A systematic review. Journal of Heritage Tourism, 18(1), 1?18.
Gravari-Barbas, M. (2024). World Heritage and tourism: From opposition to coproduction. Annals of Tourism Research, 104, 103701.

Batman, O., & Çifçi, H. (Eds.). (2022). Sürdürülebilir Kültürel Miras Yönetimi ve Turizm. Detay Yayıncılık.
Çakır, G., & Çakır, A. (2021). Kültürel Miras ve Turizm: Teori ve Uygulama. Paradigma Akademi Yayınları.
Altunöz, Ö. (2020). Kültürel Miras ve Turizm. Nobel Akademik Yayıncılık.
Kültür ve Turizm Bakanlığı. (2024). Türkiye Kültür Turizmi Stratejisi Raporu. Ankara.
UNESCO Türkiye Milli Komisyonu. (2023). Dünya Mirası Listesi ve Türkiye. [Erişim adresi: unesco.org.tr]
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Questions/Answers
  • Presentation
  • Case Study
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 40
Assignment 1 10
Total(%) 50
Contribution of In-term Studies to Overall Grade(%) 50
Contribution of Final Examination to Overall Grade(%) 50
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz
Individual or group work 14 3 42
Preparation for Final exam 1 17 17
Course hours 14 3 42
Preparation for Midterm exam 1 17 17
Laboratory (including preparation)
Final exam 1 1 1
Homework
Total Work Load120
Total Work Load / 30 (h)4
ECTS Credit of the Course4
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4 LO5
K1 X X X
K2 X
K3 X
K4
K5 X X X
K6 X
K7 X
K8 X X
K9 X X
K10 X
K11 X X
K12 X X X X