Information Package

Master's Program of Graphic Design with Thesis

GRA530

GRAPHIC DESIGN IN THE 21ST CENTURY

Course Code
GRA530
Semester
-
Theory+Practice
3 + 0
ECTS
10
Course TypeElective Course
Course LevelMaster's Degree With Thesis
Year of Study-
Semester-
ECTS10
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Analyzes the areas shaping the field of graphic design in the 21st century at a theoretical and conceptual level.
  2. Can critically evaluate the effects of artificial intelligence and automation on the designer's identity and the ethical issues involved.
  3. Can relate psychological and cognitive processes in human-computer interaction to design decisions.
  4. Transforms a current design problem into an original article or paper draft by subjecting it to academic research and reporting processes.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components
Course DescriptionThis course examines the transformation of graphic design in the 21st century through contemporary fields such as user experience, augmented/virtual reality, video game graphics, and artificial intelligence. Interactive, spatial, and algorithmic design are discussed with a critical eye. The aim is to question the conceptual underpinnings of technological developments and produce original academic outputs.
Course Contents
WEEK TOPICS
1st Week General information about the course.
2nd Week A discussion is held on where new graphic design media and technologies will take the profession over the years.
3rd Week UI/UX is examined in the context of psychology, cognitive load, perception management, and emotional design.
4th Week Game graphics are examined in terms of atmosphere creation, environment, character design, and player psychology, focusing on ludology and narratology.
5th Week How UI/UX, typography, color, and hierarchy are transformed in interactive environments such as AR/VR and video games is examined. The concepts of ?diegetic? and spatiality are addressed.
6th Week The integration of image creation with artificial intelligence into creative processes is addressed. Creativity is discussed through the question, ?Is artificial intelligence a tool or a collaborator??
7th Week A short presentation to the course instructor of two research proposals for the student's end-of-term paper, specifying the topic, problem, purpose, method, and importance.
8th Week Midterm Exam: Submission and brief presentation of a detailed research proposal that includes the topic, purpose, method, and main references determined by the student for their end-of-term paper.
9th Week A practical workshop is held on how students will search for sources specific to their chosen topics and how to structure an academic paper.
10th Week Students' process presentations and feedback.
11th Week Students' process presentations and feedback.
12th Week Students' process presentations and feedback.
13th Week Students' process presentations and feedback.
14th Week The final drafts of the papers are reviewed. Format and academic language checks are performed.
Recommended or Required ReadingNorman, D. (2013). The design of everyday things. Basic Books.
Norman, D. (2004). Emotional design: Why we love (or hate) everyday things. Basic Books.
Yablonski, J. (2020). Laws of UX: Using psychology to design better products & services. O'Reilly Media.
Schell, J. (2019). The art of game design: A book of lenses (3rd ed.). CRC Press.
Solarski, C. (2012). Drawing basics and video game art: Classic to cutting-edge art techniques for winning game design. Watson-Guptill.
Du, H., & Grynszpan, O. (Eds.). (2021). Artificial intelligence in design. Springer.
Aukstakalnis, S. (2016). Practical augmented reality: A guide to the technologies, applications, and human factors for AR and VR. Addison-Wesley.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Questions/Answers
  • Presentation
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 40
Total(%) 40
Contribution of In-term Studies to Overall Grade(%) 40
Contribution of Final Examination to Overall Grade(%) 60
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 3 3
Preparation for Quiz
Individual or group work 14 15 210
Preparation for Final exam 1 8 8
Course hours 14 3 42
Preparation for Midterm exam 1 8 8
Laboratory (including preparation)
Final exam 1 3 3
Homework
Presentation (including preperation) 5 4 20
Total Work Load294
Total Work Load / 30 (h)9.8
ECTS Credit of the Course10
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4
K1 X
K2 X X
K3 X
K4
K5
K6
K7
K8
K9 X X X
K10
K11
K12 X
K13
K14
K15
K16
K17