DIGITAL MEDIA

GRA526

Course Code: GRA526
Semester: -
Theory+Practice: 3 + 0
ECTS: 10

Course Type

Elective Course

Course Level

Master's Degree With Thesis

Year of Study

Semester

ECTS

Name of Lecturer(s)

Assistant Professor Murat Devrim Atılgan

Learning Outcomes

At the end of this course, the students;

Ability to explain digital media concepts and theories
Ability to analyze the relationship between digital media and culture
Ability to discuss the role of digital media in the context of graphic design
Ability to evaluate digital media methods within academic research and project development processes

Mode of Delivery

Face to face

Prerequisites

Recommended Optional Programme Components

Course Description

The Digital Media course aims to explore the theoretical foundations and cultural transformations of digital technologies within the context of graphic design. Topics include media theories, new media approaches, digital culture and society, social media, and digital advertising. The course provides students with an understanding of the historical development, societal impacts, and academic debates surrounding digital media. Through reading assignments, seminars, and theoretical reports, students will enhance their critical thinking and analytical skills.

Course Contents

WEEK	TOPICS
1^st Week	Concept of Digital Media
2^nd Week	Introduction to Media Theories
3^rd Week	McLuhan and Media
4^th Week	New Media Theories
5^th Week	Digital Culture
6^th Week	Society and Digitalization
7^th Week	Theoretical Approaches in Graphic Design
8^th Week	Midterm
9^th Week	Digital Media and Art
10^th Week	Theories of Social Media
11^th Week	Theories of Digital Advertising
12^th Week	Multimedia and Theoretical Framework
13^th Week	Ethics in Digital Media
14^th Week	Student Theoretical Presentations

Recommended or Required Reading

Lev Manovich ? The Language of New Media
Jay David Bolter & Richard Grusin ? Remediation: Understanding New Media
Henry Jenkins ? Convergence Culture: Where Old and New Media Collide
Marshall McLuhan ? Understanding Media: The Extensions of Man
Cal Newport ? Digital Minimalism: Choosing a Focused Life in a Noisy World

Planned Learning Activities and Teaching Methods

Lecture
Discussion
Case Study
Project
Presentation

Assessment Methods and Criteria

	Quantity	Percentage (%)
Mid-term	1	25
Assignment	1	20
Project	1	25
Total(%)		70
Contribution of In-term Studies to Overall Grade(%)		70
Contribution of Final Examination to Overall Grade(%)		30
Total(%)		100

ECTS Allocated Based on Student Workload

Activities	Quantity	Duration (Hour)	Total Workload (Hour)
Midterm exam	1	3	3
Preparation for Quiz
Individual or group work	14	4	56
Preparation for Final exam	1	28	28
Course hours	14	3	42
Preparation for Midterm exam	1	28	28
Laboratory (including preparation)
Final exam	1	3	3
Homework	10	10	100
Presentation (including preperation)	1	20	20
Project	1	20	20
Total Work Load			300
Total Work Load / 30 (h)			10
ECTS Credit of the Course			10

Language of Instruction

Turkish

Work Placement(s)

Programme Qualifications / Learning Outcomes

	LO1	LO2	LO3	LO4
K1	X
K2
K3
K4
K5
K6		X		X
K7		X
K8		X
K9
K10			X
K11
K12
K13
K14
K15	X	X	X	X
K16		X
K17	X	X		X

	LO1	LO2	LO3	LO4
K1	X
K2
K3
K4
K5
K6		X		X
K7		X
K8		X
K9
K10			X
K11
K12
K13
K14
K15	X	X	X	X
K16		X
K17	X	X		X

	LO1	LO2	LO3	LO4
K1	X
K2
K3
K4
K5
K6		X		X
K7		X
K8		X
K9
K10			X
K11
K12
K13
K14
K15	X	X	X	X
K16		X
K17	X	X		X

	LO1	LO2	LO3	LO4
K1	X
K2
K3
K4
K5
K6		X		X
K7		X
K8		X
K9
K10			X
K11
K12
K13
K14
K15	X	X	X	X
K16		X
K17	X	X		X