Information Package
baskent.edu.tr

Program of Tourism and Hotel Management

TOT435

TRAVEL AGENCY AND TOUR OPERATIONS

Course Code
TOT435
Semester
Seventh Term (Fall)
Theory+Practice
3 + 0
ECTS
5
Course TypeCompulsory Course
Course LevelBachelor's Degree
Year of Study4
SemesterSeventh Term (Fall)
ECTS5
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Know about historical development of travel agencies and make prediction about the future developments.
  2. Determine basic knowledge at tourism distribution and distribution nets, discuss the importance of travel agencies in distribution nets.
  3. Know about work frame and activities of travel agencies and make comparisons on travel agency activities.
  4. Know legislative frame work, laws and regulations of travel agencies.
  5. Compare similarities and differences of systems of travel agencies and tour operators, make deductions about these enterprises.
  6. Define basic management functions and familiarize human resources management applied at travel companies.
  7. Define basic marketing functions and familiarize marketing management applied at travel companies.
  8. Know about applications of travel companies.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionThe aim of this course is to provide information about the establishment, units, operation and management of travel agencies; transportation companies; tour operating and wholesaling; intermediaries; coordination of services; risk management; tour development and planning techniques.
Course Contents
WEEK TOPICS
1st Week Introduction
2nd Week Historical development of travel and travel agencies
3rd Week Distribution net at tourism and travel agencies situation on distribution net
4th Week Travel agencies activities
5th Week Laws and regulations about travel agencies
6th Week Comparison of travel agencies and tour operators
7th Week Management at travel companies
8th Week Midterm exam
9th Week Marketing at travel companies
10th Week Marketing at travel companies
11th Week Travel agency techniques
12th Week Case studies
13th Week Case studies
14th Week Case studies
Recommended or Required Readingİçöz, O. (2000). Seyahat acentaları ve tur operatörlüğü yönetimi. Turhan Kitabevi.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Questions/Answers
  • Project
  • Presentation
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Quiz 1 10
Project 1 20
Total(%) 60
Contribution of In-term Studies to Overall Grade(%) 60
Contribution of Final Examination to Overall Grade(%) 40
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 2 2
Preparation for Quiz 1 8 8
Individual or group work 14 1 14
Preparation for Final exam 1 40 40
Course hours 14 3 42
Preparation for Midterm exam 1 30 30
Laboratory (including preparation)
Final exam 1 2 2
Homework
Project 1 4 4
Quiz 1 2 2
Total Work Load144
Total Work Load / 30 (h)4.8
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No

Programme Qualifications / Learning Outcomes

LO1 LO2 LO3 LO4 LO5 LO6 LO7 LO8
K1 X X
K2 X X X X X X X X
K3 X X X X
K4 X X X
K5 X X X X X X X
K6 X X X X
K7 X X
K8
K9
K10 X
K11 X X X X
K12 X
K13 X X X