- Course Code
- MKTT507
- Semester
- Third Term (Fall)
- Theory+Practice
- 0 + 0
- ECTS
- 10
| Course Type | Compulsory Course |
|---|
| Course Level | Master's Degree With Thesis |
|---|
| Year of Study | 2 |
|---|
| Semester | Third Term (Fall) |
|---|
| ECTS | 10 |
|---|
| Name of Lecturer(s) |
|
| Learning Outcomes |
At the end of this course, the students;
- Present an academic study.
- Prepare themselves to the thesis process.
|
| Mode of Delivery | Face to face |
|---|
| Prerequisites | No |
|---|
| Recommended Optional Programme Components | None |
|---|
| Course Description | In this course, it is aimed to discuss different cases related with marketing in a holistic viewpoint that helps to gain efficient manager ability. |
|---|
| Course Contents |
The course content, conduct and program is scheduled by the student and the instructor.
|
| Recommended or Required Reading | The literature on the subject of seminar. |
|---|
| Planned Learning Activities and Teaching Methods |
|
|---|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Practice |
1 |
30 |
| Project |
1 |
70 |
| Total(%) |
|
100 |
| Contribution of In-term Studies to Overall Grade(%) |
|
100 |
| Contribution of Final Examination to Overall Grade(%) |
|
0 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
|
|
|
| Preparation for Quiz |
|
|
|
| Individual or group work |
14 |
14 |
196 |
| Preparation for Final exam |
|
|
|
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
|
|
|
| Laboratory (including preparation) |
|
|
|
| Final exam |
|
|
|
| Homework |
|
|
|
| Project |
1 |
70 |
70 |
| Total Work Load | 308 |
| Total Work Load / 30 (h) | 10.26 |
| ECTS Credit of the Course | 10 |
|
| Language of Instruction | Turkish |
|---|
| Work Placement(s) | No |
|---|
Programme Qualifications / Learning Outcomes
|
LO1 |
LO2 |
| K1 |
X |
X |
| K2 |
|
|
| K3 |
X |
X |
| K4 |
X |
X |
| K5 |
X |
X |
| K6 |
X |
X |
| K7 |
X |
X |
| K8 |
|
|
| K9 |
X |
X |
| K10 |
X |
X |
