| Course Type | Elective Course |
|---|
| Course Level | Associate Degree |
|---|
| Year of Study | - |
|---|
| Semester | - |
|---|
| ECTS | 4 |
|---|
| Name of Lecturer(s) |
- |
| Learning Outcomes |
At the end of this course, the students;
- Explains the basic concepts of business administration. Knows the relationship between business administration and economics, mathematics, statistics, behavioral sciences and law. Knows business ethics, ethical and unethical behaviors.
- Explains the establishment stages of businesses, different aspects of establishment research (economic, technical, financial, legal). Knows the differences between large and small businesses.
- Defines the growth methods of businesses and concepts related to strategic partnerships. Knows the management levels, management skills, managerial roles and managerial decision-making processes in businesses.
- Defines management functions and contemporary management approaches in businesses.
- Defines the production, marketing, finance, human resources and public relations functions in businesses and the concepts related to these.
|
| Mode of Delivery | Face to face |
|---|
| Prerequisites | No |
|---|
| Recommended Optional Programme Components | |
|---|
| Course Description | This course is a foundational program that examines the core processes and management functions of a business, from its establishment to its operation. Within the scope of the course, fundamental business functions such as management-organization, marketing, finance, production, and human resources are covered, alongside strategic decision-making mechanisms. The primary objective is to provide students with the competence to understand the internal and external environmental dynamics of businesses, utilize resources efficiently, and achieve sustainable corporate success. |
|---|
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Basic Concepts of Business Administration, Relationship with Economics, Mathematics, Statistics, Behavioral Sciences and Law. |
|
2nd Week |
Types of Businesses; Business Objectives, Income and Expenses, Ethics in Business. |
|
3rd Week |
Business Environment and Environmental Factors |
|
4th Week |
Establishment of Businesses |
|
5th Week |
Establishment Research, Differences Between Large and Small Businesses |
|
6th Week |
Growth of Businesses |
|
7th Week |
Management and Organization |
|
8th Week |
Midterm Exam |
|
9th Week |
Management Functions |
|
10th Week |
Production Management |
|
11th Week |
Marketing Management |
|
12th Week |
Financial Management |
|
13th Week |
Human Resource Management |
|
14th Week |
Public Relations |
|
| Recommended or Required Reading | Doğan Tuncer, Doğan Yaşar Ayhan, Demet Varoğlu. (2018). Genel İşletmecilik Bilgileri. 9. Baskı, Ankara: Siyasal Kitabevi. |
|---|
| Planned Learning Activities and Teaching Methods |
- Lecture
- Discussion
- Questions/Answers
|
|---|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
40 |
| Total(%) |
|
40 |
| Contribution of In-term Studies to Overall Grade(%) |
|
40 |
| Contribution of Final Examination to Overall Grade(%) |
|
60 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
1 |
1 |
1 |
| Preparation for Quiz |
|
|
|
| Individual or group work |
16 |
1 |
16 |
| Preparation for Final exam |
1 |
35 |
35 |
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
1 |
25 |
25 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
1 |
1 |
| Homework |
|
|
|
| Total Work Load | 120 |
| Total Work Load / 30 (h) | 4 |
| ECTS Credit of the Course | 4 |
|
| Language of Instruction | Turkish |
|---|
| Work Placement(s) | No |
|---|
