Information Package
baskent.edu.tr

Program of Graphic Design

SGRA108

MOTION GRAPHIC DESIGN

Course Code
SGRA108
Semester
-
Theory+Practice
2 + 2
ECTS
4
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS4
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Knowledge of art history.
  2. The ability to use technical equipment and artistic production techniques in graphic design.
  3. Experience in all disciplines of graphic design.
  4. Developed skills for multi-dimensional perception, thinking, designing, and application.
  5. The ability to think project-based, develop projects, or work effectively and efficiently on an existing project.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components
Course DescriptionThis course is an introduction to motion graphics, a discipline that combines graphic design with motion. It examines dynamic forms of expression that use time, movement, sound, and visual elements together. Students will learn the motion graphics design process, including storyboard creation, timeline management, visual transitions, animation principles, and the movement of typography. The course involves practical content creation for television, social media, cinema, and digital platforms using relevant software, primarily Adobe After Effects.
Course Contents
WEEK TOPICS
1st Week Course information.
2nd Week What is motion graphics? Animation vs. motion graphics. History of the field and analysis of examples.
3rd Week Creating compositions, using keyframes, and starting the project.
4th Week Storyboards and scene transitions, and creating a narrative structure.
5th Week Designing movement to fit music/sound effects, and project development and feedback.
6th Week Project development and feedback.
7th Week Project development and feedback.
8th Week Midterm Week.
9th Week Using effects, blending modes, and creating a visual language.
10th Week Creating a 2.5D space, camera animation, and depth.
11th Week Rendering, and methods for exporting for different platforms.
12th Week Project development and feedback.
13th Week Project development and feedback.
14th Week Finalizing projects for presentation and evaluation.
Recommended or Required Reading1.Shaw, A. (2016). Design for motion: Fundamentals and techniques of motion design. Routledge. (Motion graphic tasarımına giriş, temel ilkeler, storyboard oluşturma ve animasyon teknikleri.)
2.Krasner, J. (2013). Motion graphic design: Applied history and aesthetics (2nd ed.). Focal Press. (Hareketli grafiklerin tarihi, estetik yönleri ve sektörel uygulamaları.)
3.Wyeld, T. G., & Docherty, M. (2019). Creative motion graphic storytelling. Springer. (Dijital hikaye anlatımı, kullanıcı deneyimi ve etkileşimli anlatılar üzerine derinlemesine bir çalışma.)
4.Wells, P., & Hardstaff, J. (2008). Re-imagining animation: The changing face of the moving image. AVA Publishing. (Animasyonun sinema, grafik ve medya üzerindeki etkilerini ele alan kapsamlı bir çalışma.)
5.Honess Roe, A. (2013). Animated documentary. Palgrave Macmillan. (Belgesel türünde hareketli grafiklerin ve animasyonun anlatıdaki yeri üzerine akademik bir kaynak.)
6.Motionographer. (n.d.). Motionographer: Inspiration for the Motion Design Community. https://motionographer.com (Sektörel projeler, yaratıcı ilhamlar ve güncel gelişmeler.)
7.Art of the Title. (n.d.). Art of the Title. https://www.artofthetitle.com (Açılış jenerikleri üzerinden hareketli grafik analizleri ve yaratıcı çözümler.)
8.School of Motion. (n.d.). Free Resources & Tutorials. https://www.schoolofmotion.com/resources (Öğrenciler için kapsamlı rehberler ve video eğitimleri.)
9.Adobe After Effects Tutorials. (n.d.). Adobe Help Center. https://helpx.adobe.com/after-effects/tutorials.html (Yazılım kullanımı için resmi Adobe rehberleri ve uygulamalı anlatımlar.)
10.Behance. (n.d.). Motion Graphics Gallery. https://www.behance.net/galleries/motion-graphics (Portfolyo örnekleri, animasyon projeleri ve yaratıcı fikir kaynakları.)
Planned Learning Activities and Teaching Methods
  • Uygulama
  • Project
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 40
Total(%) 40
Contribution of In-term Studies to Overall Grade(%) 40
Contribution of Final Examination to Overall Grade(%) 60
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 3 3
Preparation for Quiz
Individual or group work 14 3 42
Preparation for Final exam
Course hours 14 3 42
Preparation for Midterm exam
Laboratory (including preparation)
Final exam 1 3 3
Homework
Presentation (including preperation) 2 7 14
Project 2 8 16
Total Work Load120
Total Work Load / 30 (h)4
ECTS Credit of the Course4
Language of InstructionTurkish
Work Placement(s)No

Programme Qualifications / Learning Outcomes

LO1 LO2 LO3 LO4 LO5
K1 X
K2 X
K3 X
K4 X
K5
K6
K7
K8 X
K9
K10
K11
K12
K13
K14
K15
K16
K17