Information Package

SGRA105

VISUAL PERCEPTION

Course Code
SGRA105
Semester
-
Theory+Practice
2 + 2
ECTS
4
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS4
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Develop visual thinking, visual analysis, and self-expression skills.
  2. Solve and apply design problems, and produce original ideas.
  3. Think conceptually and express their thoughts visually while using time effectively.
  4. Develop selectivity in visual perception, and skills in perceptual learning, discovery, and knowledge enrichment.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsGraphic Project II
Course DescriptionThe course aims to develop skills in seeing, perceiving, and visual expression, and to reinforce them through a creative project in the field of graphic design.
Course Contents
WEEK TOPICS
1st Week Introduction, course information, discussion of mutual expectations, and information about applications.
2nd Week What are design principles? The language of colors. What are perception and visual perception? What are the criteria for perception in visual communication? Information and preliminary discussion.
3rd Week The differences between looking and seeing.
4th Week Gestalt theory and principles of perception.
5th Week Analysis of a selected design and a presentation.
6th Week Presentation.
7th Week Presentation.
8th Week Midterm exam (Research Report).
9th Week Poster design sketches.
10th Week Discussion and selection of sketches.
11th Week Transferring the design to a digital medium.
12th Week Transferring the design to a digital medium.
13th Week Analysis of the design based on design principles and Gestalt perception principles.
14th Week Presentation, critique, discussion, group criticism, and feedback.
Recommended or Required Reading-Ambrose, Gavin, Harris, Paul. Grafik Tasarımda İmge (M.K. İz Çev.). (1.Basım). İstanbul: Literatür Yayınları, 2013.

-Arnheim, R. (2012). Görsel Düşünme. İstanbul: Metis Yayıncılık.

- Berger, John (2007). Görme biçimleri. İstanbul: Metis Yayıncılık.
Planned Learning Activities and Teaching Methods
  • Presentation
  • Discussion
  • Questions/Answers
  • Report Preparation
  • Other
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 40
Total(%) 40
Contribution of In-term Studies to Overall Grade(%) 40
Contribution of Final Examination to Overall Grade(%) 60
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz 1 5 5
Individual or group work 14 3 42
Preparation for Final exam 1 5 5
Course hours 14 3 42
Preparation for Midterm exam
Laboratory (including preparation)
Final exam 1 1 1
Homework
Presentation (including preperation) 2 10 20
Project 2 2 4
Total Work Load120
Total Work Load / 30 (h)4
ECTS Credit of the Course4
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4
K1
K2 X
K3
K4 X
K5 X X
K6 X
K7
K8
K9
K10
K11
K12
K13
K14 X X
K15
K16
K17