Information Package

GRA472

VISUAL PERCEPTION

Course Code
GRA472
Semester
-
Theory+Practice
3 + 0
ECTS
4
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS4
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Develop the ability to think visually, analyze visuals, and express themselves.
  2. Solve design problems, implement solutions, and generate original ideas.
  3. Think conceptually and express their thoughts visually while managing time efficiently.
  4. Enhance skills in selective visual perception, perceptual learning, exploration, and enriching knowledge.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components
Course DescriptionDeveloping visual perception, observation, and expression skills, reinforced through a creative project in the field of graphic design.
Course Contents
WEEK TOPICS
1st Week Introduction, course briefing, discussion of mutual expectations, and information about applications.
2nd Week What are design principles? The language of colors. What is perception and visual perception? What are the criteria for perception in visual communication? Information session and preliminary discussion.
3rd Week Seeing vs. Looking ? What are the differences?
4th Week Gestalt theory and principles of perception.
5th Week Analyzing a selected design and preparing a presentation.
6th Week Presentation.
7th Week Presentation.
8th Week Midterm (Research Report).
9th Week Poster design sketches.
10th Week Discussion and selection of sketches.
11th Week Digital adaptation of the design.
12th Week Digital adaptation of the design.
13th Week Analyzing the design based on design principles and Gestalt perception principles.
14th Week Final critique.
Recommended or Required ReadingAmbrose, Gavin, Harris, Paul. Grafik Tasarımda I?mge (M.K. I?z C?ev.). (1.Basım). I?stanbul: Literatu?r Yayınları, 2013.
Arnheim, R. (2012). Görsel Düşünme. İstanbul: Metis Yayıncılık.

Berger, J. (2006). Görme Biçimleri. İstanbul: Metis Yayınları.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Questions/Answers
  • Problem Solving
  • Practice
  • Project
  • Presentation
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 40
Total(%) 40
Contribution of In-term Studies to Overall Grade(%) 40
Contribution of Final Examination to Overall Grade(%) 60
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 2 2
Preparation for Quiz
Individual or group work 14 3 42
Preparation for Final exam 1 10 10
Course hours 14 3 42
Preparation for Midterm exam 1 6 6
Laboratory (including preparation)
Final exam 1 2 2
Homework
Performance Practice 2 8 16
Total Work Load120
Total Work Load / 30 (h)4
ECTS Credit of the Course4
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4
K1
K2
K3
K4 X X
K5 X X
K6 X X X
K7
K8
K9
K10
K11
K12
K13 X
K14 X
K15 X
K16
K17