Information Package

GRA471

KINETIC TYPOGRAPHY

Course Code
GRA471
Semester
-
Theory+Practice
2 + 2
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Develop the ability to communicate and express themselves through visual and verbal means.
  2. Select and animate typefaces appropriate to their work while considering ethical principles.
  3. Solve design problems, implement solutions, and generate original ideas.
  4. Work within a defined theme and scope, completing projects within a given timeframe.
  5. Think conceptually and visually express their ideas.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components
Course DescriptionThis course focuses on using the core components of typography and adding emotion to typography through animation within a specific concept.
Course Contents
WEEK TOPICS
1st Week Introduction, course briefing, discussion of mutual expectations, and information about applications.
2nd Week Presentation, evaluation, and discussion of research examples.
3rd Week Presentation, evaluation, and discussion of research examples. Selection of a specific theme.
4th Week Sketch studies. Discussion and selection of sketches.
5th Week Discussion and selection of sketches and their digital adaptation.
6th Week Animation process.
7th Week Midterm (Research Report and First Application).
8th Week Theme selection and sketch studies for the second application.
9th Week Sketch studies. Discussion and selection of sketches.
10th Week Discussion and selection of sketches and their digital adaptation.
11th Week Animation process and critique.
12th Week Animation process and critique.
13th Week Final critique.
14th Week Completion of works.
Recommended or Required ReadingSolomon, M. The Art of Typography. New York: Watson-Guptill Publications, 1990

Fink Joanne, Kastin Judy (1993) Lettering Arts. Hong Kong: PBC

Carter, R., Day, B., Meggs, P. B. (2012). Typographic Design: Form and Communication. New Jersey: John Wiley & Sons. ISBN-13: 978-0470648216
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Questions/Answers
  • Problem Solving
  • Practice
  • Project
  • Presentation
Assessment Methods and Criteria
Quantity Percentage (%)
Project 1 60
Total(%) 60
Contribution of In-term Studies to Overall Grade(%) 60
Contribution of Final Examination to Overall Grade(%) 40
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz
Individual or group work 14 4 56
Preparation for Final exam 1 8 8
Course hours 14 4 56
Preparation for Midterm exam 1 8 8
Laboratory (including preparation)
Final exam 1 1 1
Homework
Performance Practice 2 10 20
Total Work Load150
Total Work Load / 30 (h)5
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4 LO5
K1
K2 X
K3
K4 X
K5 X
K6 X
K7 X
K8 X
K9 X
K10
K11 X X
K12
K13 X
K14 X
K15 X
K16
K17