Information Package
baskent.edu.tr

Program of Radio, Television and Cinema

RTS315

PLATFORM STREAMING AND BROADCASTING

Course Code
RTS315
Semester
-
Theory+Practice
3 + 0
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Explain the fundamental concepts, structure, and functioning of digital platform streaming and broadcasting.
  2. Critically analyze the processes of content production, distribution, and circulation on digital platforms.
  3. Evaluate the economic, social, ethical, and legal issues related to digital platform streaming and broadcasting.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components
Course DescriptionThis course examines the transformation of streaming and broadcasting brought about by digital platforms within the framework of theoretical perspectives and contemporary debates. The course covers the structure of digital platforms, content production and distribution processes, the platform economy, digital capitalism, surveillance capitalism, algorithms, data-driven broadcasting, content creation, and artificial intelligence applications. It also evaluates the economic, social, ethical, and legal issues associated with digital platform streaming and broadcasting.
Course Contents
WEEK TOPICS
1st Week Introduction to Digital Platform Broadcasting: Fundamental Concepts and Historical Development.
2nd Week Platformization and the Transformation of Digital Media.
3rd Week Structure of Digital Platforms.
4th Week Platform Economy, Digital Capitalism, and Surveillance Capitalism.
5th Week Algorithms, Big Data, and Data-Driven Broadcasting and Streaming.
6th Week Content Production, Distribution, and Visibility on Digital Platforms.
7th Week Streaming and Broadcasting on Social Media Platforms
8th Week Broadcasting on Video Platforms: YouTube, Twitch, and Live Streaming
9th Week Podcasts and Music Platforms
10th Week Broadcasting on Digital Platforms and Alternative Media
11th Week Content Creation, the Influencer Economy, and Revenue Models
12th Week Artificial Intelligence and Digital Platform Broadcasting
13th Week Ethics and Copyright on Digital Platforms
14th Week The Future of Digital Platform Broadcasting and Contemporary Debates
Recommended or Required ReadingSrnicek, N. (2017). Platform capitalism. John Wiley & Sons. (Z)
Chandler, David & Fuchs, Christian. 2015. Dijital Nesneler, Dijital Özneler: Büyük Veri Çağında Kapitalizm, Emek ve Siyaset Üzerine Disiplinlerarası Yaklaşımlar. Gamze Boztepe (Çev.). NotaBene.
Arslan, Ö. (Ed.). (2024). Yeni Medya ve Dijital Yayıncılık. Paradigma Akademi Yayınları
Arslan, Ö. (Ed.). (2026). Yeni Medya ve Dijital Yayıncılık. Paradigma Akademi Yayınları
Abidin, C. (2018). Internet celebrity: Understanding fame online. Emerald Group Publishing.
Pierson, J., & Bauwens, J. (2015). Digital Broadcasting. Bloomsbury Publishing.
Lobato, R. (2019). Netflix nations: The geography of digital distribution. New York University Press.
Kırık, A.M., Etkileşimli Televizyon, Anahtar Kitaplar, İstanbul, 2010.
Guo, X. (2023). The evolution of the music industry in the digital age: From records to streaming. Journal of Sociology and Ethnology, 5(10), 7-12.
Burç, M., & Mazıcı, E. T. (2023). Kültür endüstrisi aracı olarak dijital yayıncılık: Dijital TV platformları üzerine durum çalışması. İletişim ve Toplum Araştırmaları Dergisi, 3(1), 133-166.
Tam, Mehmet Sinan. 2022. ?Türk Tiktokerların İçerik Paylaşım Pratikleri Üzerine Nicel Bir Araştırma.? TRT Akademi 7 (14): 182-211. https://doi.org/10.37679/trta.1008427
Planned Learning Activities and Teaching Methods
  • Lecture
  • Case Study
  • Discussion
  • Other
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 40
Total(%) 40
Contribution of In-term Studies to Overall Grade(%) 40
Contribution of Final Examination to Overall Grade(%) 60
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 2 2
Preparation for Quiz
Individual or group work
Preparation for Final exam 1 60 60
Course hours 14 3 42
Preparation for Midterm exam 1 50 50
Laboratory (including preparation)
Final exam 1 2 2
Homework
Total Work Load156
Total Work Load / 30 (h)5.2
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No

Programme Qualifications / Learning Outcomes

LO1 LO2 LO3
K1 X
K2 X
K3 X X
K4 X
K5
K6 X
K7 X X
K8 X
K9 X X
K10 X X X
K11 X
K12 X X
K13 X X X
K14 X X
K15 X X X
K16 X X
K17 X X X
K18 X
K19 X X
K20 X X X
K21 X
K22 X
K23 X X
K24 X X X
K25 X