Information Package
baskent.edu.tr

Program of Public Relations and Publicity

PRP448

CORPORATE CONSENSUS AND PROCESSES

Course Code
PRP448
Semester
-
Theory+Practice
3 + 0
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Know the theories of reconciliation.
  2. Can define reconciliation processes.
  3. Can develop corporate consensus models and applications.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionThis course is subject to the use of communication theories and tools in diagnosing, identifying, and solving institutional problems. Different conflicts in the subject and in the source are experiencing in new and traditional media and specifically private media institutions. These conflicts may be interpersonal and inter-organizational. The communication professionals are expected to be able to construct the basic consensus tactics by analyzing these conflict areas. In the course, the source differences (purpose, interest, individual, strategic, etc.) and the definition of conflicts on the basis of these differences are investigated in terms of communication. Reconciliation structures for these areas are analyzed. The industries to be discussed include airways, platform technology companies, transportation, and examples of public policy and social initiatives. In addition, sample event analyzes will be carried out.
Course Contents
WEEK TOPICS
1st Week Introduction to Reconciliation Theory
2nd Week Applications of Consensus Theories
3rd Week Reconciliation Models
4th Week Consensus Models
5th Week Identify a Problem
6th Week Problem Identification-2
7th Week Problem Analysis
8th Week Midterm Exam
9th Week Solution Definition
10th Week Developing Arguments
11th Week Arguments
12th Week Negotiations and Interview Management
13th Week Reconciliation Systems (Project-1)
14th Week Reconciliation Systems (Project-1)
Recommended or Required ReadingSweeney, L. B., & Meadows, D. (2010). The systems thinking playbook: Exercises to stretch and build learning and systems thinking capabilities. Chelsea Green Publishing.
Bryant, A. (2008). The future of information systems?thinking informatically. European Journal of Information Systems, 17(6), 695-698.
Haddon, Leslie Nicola Green (2009) Mobile Communications: An Introduction to New Media, Berg Publishers.
Sevaldson, B. (2011). GIGA-Mapping: Visualisation for complexity and systems thinking in design. Nordes, (4).
Yeo, K. T. (1993). Systems thinking and project management?time to reunite. International journal of project management, 11(2), 111-117.
Boardman, J., & Sauser, B. (2008). Systems thinking: Coping with 21st century problems. CRC Press.
Perullo, Y. M. (2013). Sustainable systems thinking in communication design education.
All the other papers stated in syllabus
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Project 1 30
Attendance 1 10
Total(%) 70
Contribution of In-term Studies to Overall Grade(%) 70
Contribution of Final Examination to Overall Grade(%) 30
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 2 2
Preparation for Quiz
Individual or group work
Preparation for Final exam 1 40 40
Course hours 14 3 42
Preparation for Midterm exam 1 40 40
Laboratory (including preparation)
Final exam 1 2 2
Homework 2 15 30
Total Work Load156
Total Work Load / 30 (h)5.2
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No

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