Information Package
baskent.edu.tr

Program of Public Relations and Publicity

İLF221

RESEARCH METHODS

Course Code
İLF221
Semester
Third Term (Fall)
Theory+Practice
3 + 0
ECTS
5
Course TypeCompulsory Course
Course LevelBachelor's Degree
Year of Study2
SemesterThird Term (Fall)
ECTS5
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Should be able to exhibit knowledge of basic concepts of the scientific research.
  2. Will be able to use the language of quantitative and qualitative research, will identify the strengths and the limitations of each method and will be able to collect basic qualitative and quantitative data and to interpret them.
  3. Will be able to review the literature, will learn to formalize effective questions of scientific research.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionIn this course, basic principles of research strategy, concepts and methods are surveyed. To this aim, the course will cover topics such as social sciences, method, quantitative and qualitative research design, data collection, data analysis. Special emphasis is on the ontological and epistemological presuppositions and methodological orientation of different modes of research in communication studies.
Course Contents
WEEK TOPICS
1st Week Philosophy of science and the evolution of scientific thought
2nd Week Scientific Research process and ethics
3rd Week Theories and Concepts
4th Week Quantitative research models
5th Week Qualitative research models
6th Week Sampling
7th Week Quantitative research data collection
8th Week Qualitative research data collection
9th Week Quantitative analysis methods
10th Week Hypothesis tests
11th Week Qualitative analysis methods
12th Week Qualitative analysis methods
13th Week Validity, Reliability, Reliability, Ensuring
14th Week Writing a research report
Recommended or Required ReadingAziz, Aysel. (2003) Araştırma Yöntemleri Teknikleri ve İletişim.. Ankara: Turhan Kitabevi.
Geray, Haluk. (2004) Toplumsal Araştırmalarda Nicel ve Nitel Yöntemlere Giriş. İletişim Alanından Örneklerle. Ankara: Siyasal Kitabevi.
Kümbetoğlu, Belkıs. (2005) Sosyolojide ve Antropolojide Niteliksel Yöntem ve Araştırma. İstanbul: Bağlam Yayıncılık.
Punch, Keith F. (2005) Sosyal Araştırmalara Giriş. Nicel ve Nitel Yaklaşımlar. (Çev. Dursun Bayrak vd.) Ankara: Siyasal Kitabevi.
Yıldırım, Ali ve Hasan Şimşek (2000). Sosyal Bilimlerde Nitel Araştırma Yöntemleri Ankara: Seçkin Yayıncılık.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Other
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 45
Attendance 1 10
Total(%) 55
Contribution of In-term Studies to Overall Grade(%) 55
Contribution of Final Examination to Overall Grade(%) 45
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 5 5
Preparation for Quiz 6 2 12
Individual or group work
Preparation for Final exam
Course hours 14 3 42
Preparation for Midterm exam
Laboratory (including preparation)
Final exam 1 5 5
Homework 6 2 12
Project 1 65 65
Meeting with advisor 3 3 9
Total Work Load150
Total Work Load / 30 (h)5
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No

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