| Course Type | Elective Course |
|---|
| Course Level | Bachelor's Degree |
|---|
| Year of Study | - |
|---|
| Semester | - |
|---|
| ECTS | 5 |
|---|
| Name of Lecturer(s) |
|
| Learning Outcomes |
At the end of this course, the students;
- Gains knowledge about design management processes and models.
- Acquire the ability to develop alternative design management models and applications within freelance and corporate structures.
- Acquire the ability to develop an applicable model for solving communication and design-oriented problems.
|
| Mode of Delivery | Face to face |
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| Prerequisites | No |
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| Recommended Optional Programme Components | None |
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| Course Description | This course focuses on strategic, functional and operational administration of design. |
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| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Introduction Explanation of the scope, goals and objectives of the course |
|
2nd Week |
Concepts of design, design management, sub-fields of design. Using communication and design together. Where is the communication and design graduate positioned in the organization? |
|
3rd Week |
Design management processes, the place and importance of design management in organizational structure. Competencies of the design manager. Introduction to cost and feasibility. |
|
4th Week |
Product and service design processes: Work-time relationship and time management, archiving, continuity. Innovation and design management relationship. |
|
5th Week |
Design management and production processes. |
|
6th Week |
Being a freelance designer: risks, requirements. Being a one-man team !? |
|
7th Week |
Client meetings, presentations, client relations. |
|
8th Week |
Midterm Exam |
|
9th Week |
Creative team coordination. Managing a cognitive process. Team assignment, cohesion and management considerations. |
|
10th Week |
Campaign management |
|
11th Week |
Examination of campaign design management models. Examples used in sub-areas of design. Brainstorming on the development of creative communication and design management models. |
|
12th Week |
Determination of research topics for the semester. Selecting and communicating with designers for case studies. Preparation of questions. Information on design management process evaluation. |
|
13th Week |
Evaluations on the campaigns studied. |
|
14th Week |
Realization of student presentations at the end of the semester and general evaluation |
|
| Recommended or Required Reading | MAZOTA B. B. (2005) Tasarım Yönetimi, MediaCat Kitapları.
Manzakoğlu, B., Er, A. Ve Er, Ö. (2010). Tasarım Yönetimi: Tanım, Kapsam ve Uygulama. Ankara, TÜSİAD.
Mermercioglu, M , Akpinar, M. (2018). Öncü Türk Firmalarında Tasarım Yönetimi ve İnovasyon. Dokuz Eylül Üniversitesi İşletme Fakültesi Dergisi, 19 (1), 89-114. DOI: 10.24889/ifede.346831
Irmak Bayburtlu, I . (2011). Kimlik Yaratan Bir Süreç Olarak Tasarım ve Tasarım Yönetimi Kavramları . Akdeniz Sanat, 4 (7), 0-0.
Güneş, S . (2010). İnovasyon ve Tasarım Politikaları Kapsamında Ar-Ge, İnovasyon ve Tasarım Etkinliklerinin Değerlendirilmesi. Sanat ve Tasarım Dergisi, 1 (5), 73-90 . |
|---|
| Planned Learning Activities and Teaching Methods |
- Lecture
- Discussion
- Case Study
- Problem Solving
|
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| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
40 |
| Attendance |
1 |
10 |
| Other |
1 |
50 |
| Total(%) |
|
100 |
| Contribution of In-term Studies to Overall Grade(%) |
|
100 |
| Contribution of Final Examination to Overall Grade(%) |
|
0 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
1 |
1 |
1 |
| Preparation for Quiz |
1 |
3 |
3 |
| Individual or group work |
12 |
3 |
36 |
| Preparation for Final exam |
1 |
48 |
48 |
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
1 |
12 |
12 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
1.5 |
1.5 |
| Homework |
3 |
3 |
9 |
| Total Work Load | 152.5 |
| Total Work Load / 30 (h) | 5.08 |
| ECTS Credit of the Course | 5 |
|
| Language of Instruction | Turkish |
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| Work Placement(s) | No |
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