Information Package
baskent.edu.tr

Program of Public Relations and Publicity

İTA252

HISTORY OF DESIGN

Course Code
İTA252
Semester
-
Theory+Practice
3 + 0
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Gain knowledge on the historical development of visual communication
  2. Learn the reflections of socio-economic and cultural developments to design from the historical steps of design
  3. Start using gained knowledge as an ability for criticising visual materials
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionThis course covers history of design chronologically, and link artistic production with sociological and economical changes. The relationship of visual production to industrialization, technological developments and mass reproduction will constitute the basis of the course.
Course Contents
WEEK TOPICS
1st Week Introduction to design history: explanation of the course scope, goals, and objectives.
2nd Week Visual communication understanding in the Ancient period, the Middle Ages, and the Renaissance.
3rd Week Visual expression and aesthetic approaches from the Baroque period to Neoclassicism.
4th Week Visual language in the 19th century and the effects of industrialization.
5th Week Visual language and organic forms in the period of modern art.
6th Week Avant-garde approaches and the redefinition of form in the early 20th century.
7th Week Modernism and geometric design approaches.
8th Week Midterm exam.
9th Week Modern design schools and experimental approaches.
10th Week Design language and abstraction in the mid-20th century.
11th Week Consumer culture and representation in visual communication.
12th Week Graphic design and visual communication in post-Republican Turkey.
13th Week Conceptual approaches after 1960 and experience-oriented design.
14th Week Postmodern period, digital and artificial intelligence?based design practices.
15th Week
16th Week
Recommended or Required ReadingKolektif. (2025). Grafik Tasarımda Güncel Yönelimler. İstanbul: Eğitim Yayınevi.
Fry, R. (2024). İmgelem ve Tasarım - Sanat ve Estetik Üzerine Yazılar. İstanbul: Hayalperest Yayınevi
Ayaydın, A. (2019). Çağdaş Sanat Akımları. Ankara: Nobel Akademik Yayıncılık.
Keser, N. (2018). Sanat Metodoloijileri. Ankara: Ütopya Yayınevi
Bazin, G. (2015). Sanat Tarihi. İstanbul: Kabalcı Yayınevi
Kovulmaz, B.; Sabuncuoğlu, A. (2010). Sanat Atlası. İstanbul: Boyut Yayın Grubu
Weill, A. (2007). Grafik Tasarım. İstanbul: Yapı Kredi Yayınları
Becer, E. (2000). İletişim ve Grafik Tasarım. Ankara: Dost Kitabevi Yayınları.
Bektaş, D. (1992). Çağdaş Grafik Tasarımın Gelişimi. İstanbul: Yapı Kredi Yayınları.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Case Study
  • Discussion
  • Presentation
  • Questions/Answers
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Assignment 2 30
Total(%) 60
Contribution of In-term Studies to Overall Grade(%) 60
Contribution of Final Examination to Overall Grade(%) 40
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz 1 10 10
Individual or group work 14 3 42
Preparation for Final exam 1 20 20
Course hours 14 3 42
Preparation for Midterm exam 1 10 10
Laboratory (including preparation)
Final exam 1 1 1
Homework 1 24 24
Total Work Load150
Total Work Load / 30 (h)5
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No

Programme Qualifications / Learning Outcomes

LO1 LO2 LO3
K1 X X X
K2 X X X
K3 X X X
K4 X
K5 X X X
K6 X X
K7 X
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K10 X X X
K11 X
K12 X X
K13 X X
K14 X X X
K15 X
K16 X X
K17 X
K18 X
K19 X X X
K20 X
K21 X X
K22 X X X
K23 X
K24 X X
K25 X X X