| Course Type | Elective Course |
| Course Level | Bachelor's Degree |
| Year of Study | - |
| Semester | - |
| ECTS | 5 |
| Name of Lecturer(s) |
- |
| Learning Outcomes |
At the end of this course, the students;
- Analyze and explain the history of aviation.
- Identify international aviation organizations and explain their functions.
- Understand fundamental concepts of airline management and explain these concepts.
- Recognize and analyze distribution mechanisms within the aviation sector.
- Identify types of fare structures and explain their applications.
|
| Mode of Delivery | Face to face |
| Prerequisites | No |
| Recommended Optional Programme Components | None |
| Course Description | This course aims to familiarize students with the airline industry and impart essential knowledge about the management of commercial airlines. Topics include the history of aviation, aviation organizations, a micro perspective on airline management, and discussions of current practices, methods, and concepts. |
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
History of aviation |
|
2nd Week |
Aviation organizations |
|
3rd Week |
Multinational organizations and airlines |
|
4th Week |
International Air Transport Association history and deregulation |
|
5th Week |
Air transport agreements and traffic rights |
|
6th Week |
Code-sharing and special prorate agreements |
|
7th Week |
Alliances, distribution channels, and global distribution systems. |
|
8th Week |
Midterm exam |
|
9th Week |
Fare structure, hub, and spoke network |
|
10th Week |
Fleet planning and revenue management |
|
11th Week |
Customer loyalty programs |
|
12th Week |
Ticket sales system, aviation insurance and payment system |
|
13th Week |
E-commerce |
|
14th Week |
Review of topics |
|
| Recommended or Required Reading | Doganis, R. (2006). The airline business (2nd ed.). Routledge.
www.airporthaber.com
|
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
20 |
| Assignment |
1 |
20 |
| Total(%) |
|
40 |
| Contribution of In-term Studies to Overall Grade(%) |
|
40 |
| Contribution of Final Examination to Overall Grade(%) |
|
60 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
1 |
1 |
1 |
| Preparation for Quiz |
|
|
|
| Individual or group work |
14 |
2 |
28 |
| Preparation for Final exam |
1 |
30 |
30 |
| Course hours |
13 |
3 |
39 |
| Preparation for Midterm exam |
1 |
25 |
25 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
1 |
1 |
| Homework |
1 |
15 |
15 |
| Total Work Load | 139 |
| Total Work Load / 30 (h) | 4.63 |
| ECTS Credit of the Course | 5 |
|
| Language of Instruction | Turkish |
| Work Placement(s) | No |