Information Package

Program of Visual Communication Design

GİT406

EXHIBITION AND ENVIRONMENTAL DESIGN

Course Code
GİT406
Semester
-
Theory+Practice
2 + 2
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Knows the exhibition design process.
  2. Understands target audience and consumer profiles.
  3. Comprehends the relationship between exhibition design and product and brand identity.
  4. Designs functional and innovative display products.
  5. Develops creative thinking and application skills regarding the process of designing exhibition products.
  6. Basic knowledge and visual culture about exhibition design, materials, technology and production methods are formed.
  7. Teamwork skills develop.
  8. Gains the ability to work within a certain concept and its limitations.
  9. Determines a strategy for visual communication and produces designs suitable for the strategy.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components
Course DescriptionThis course; includes the design of the communication of the product or information with people in a place, museums, exhibitions, promotions, window arrangements, fairs, indoor and outdoor applications, traveling exhibitions, orientation and communication applications, studio and stage works. Concept development within the scope of a concept, spatial properties, lighting conditions, material properties, etc. It is ensured that the features are finalized by considering new, creative and functional features at the organizational level. In addition, it is aimed to create different visions on exhibition solutions through interdisciplinary and multidisciplinary exchanges.
Course Contents
WEEK TOPICS
1st Week Historical process of exhibition design, Classical, contemporary and innovative approaches in exhibition design.
2nd Week Basic concepts, terminology.
3rd Week Display products taxonomy, materials used in display products design, production methods and production technologies, video demonstrations.
4th Week Examination of samples of exhibits with various functions, sizes, forms, production methods and materials.
5th Week Graphic design for display; Examination of basic color, typography, visual applications and graphic design elements.
6th Week Preparation of paper-based display products design for production; Preparation of offset and digital printing files for printing production, examination of cutting, folding, creasing, gluing and assembly techniques.
7th Week Examination of model making materials and techniques for production in the design of exhibition products.
8th Week MIDTERM.
9th Week In the process of designing exhibition products, taking briefs, creating questions, identifying and defining problems.
10th Week Examining the relationship between the design of display products and the advertising industry and brand identity.
11th Week Understanding end-user and consumer profiles in the design of exhibition products, examining the relationship between socio-economic and socio-cultural segments and the design process.
12th Week Examination of functional and innovative display products; Examination of multifunctional display products, large-scale display products and exhibition stands, Examination of the interdisciplinary work area formed at the intersection of architecture, interior architecture and product design, specific to large-scale exhibition stands.
13th Week Examination of innovative approaches in the design of display products, technology-oriented display products, interactive display products.
14th Week Final-PROJECT PRESENTATION.
Recommended or Required ReadingWhat is Exhibition Design , Jan Lorenc - Lee Skolnick - Craig Berger,
Visual Display of Quantitative Information, Edward Tufte
Wayfinding and Signage Design, Chris Calori
Wayshowing, Per Mollerup
Türkiye Sergicilik ve Fuarcılık Tarihi, Gökhan Akçura
Pictograms Icons and Signs, Hübner Abdullah
Rikuyosha Co Ltd., Display, Commercial Space & Sign Design Vol. 40, Azur Corporation; Bilingual edition
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Project
  • Practice
  • Presentation
Assessment Methods and Criteria
Quantity Percentage (%)
Project 2 80
Attendance 1 10
Total(%) 90
Contribution of In-term Studies to Overall Grade(%) 90
Contribution of Final Examination to Overall Grade(%) 10
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz
Individual or group work 3 5 15
Preparation for Final exam 1 5 5
Course hours 14 4 56
Preparation for Midterm exam 1 6 6
Laboratory (including preparation) 14 1 14
Final exam 1 3 3
Homework 1 10 10
Project 2 20 40
Total Work Load150
Total Work Load / 30 (h)5
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No
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