- Course Code
- GİT201
- Semester
- Third Term (Fall)
- Theory+Practice
- 2 + 2
- ECTS
- 4
| Course Type | Compulsory Course |
| Course Level | Bachelor's Degree |
| Year of Study | 2 |
| Semester | Third Term (Fall) |
| ECTS | 4 |
| Name of Lecturer(s) |
|
| Learning Outcomes |
At the end of this course, the students;
- Knows definitions and concepts related to typography.
- Understands the role of typography as a design element and applies it effectively in visual communication design applications.
- Learns about the existence and usability of different fonts.
- Knows the historical development of typography related to typeface classifications.
- Hierarchical arrangement in design makes information structuring.
|
| Mode of Delivery | Face to face |
| Prerequisites | No |
| Recommended Optional Programme Components | |
| Course Description | In this course, which is conducted with applications supported by projects and studio seminars, in order to ensure effective visual communication and to give the right message; topics such as anatomical forms of typefaces, typographic language, characteristics of typefaces, fonts or font families, font selection, selection of letter size, text arrangement and use of space will be taught. The aims of this course are to provide awareness of the power of typography in creating meaning, to discover typography as a tool for representing concepts, to encourage conceptual thinking and to discover environments that use typography. |
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Course introduction. + Theoretical presentation. + Introduction to Project 1 (Typographic Photography in Everyday Life). |
|
2nd Week |
Review of exemplary typography applications. + Project 1 process. + Hands-on instruction on Adobe Fonts / Google Fonts and the use of the Type Tool in Adobe Illustrator. |
|
3rd Week |
Project 1: Final critique and submission. + Introduction to Project 2 (Typeface?Concept Matching). + Hands-on instruction on typeface manipulation and text effects in Adobe Illustrator. |
|
4th Week |
Project 2: Stage 1. + Hands-on instruction on 3D typography, gradient coloring, and various practical effects in Adobe Illustrator. |
|
5th Week |
Project 2: Stage 2. + Hands-on instruction on paragraph and block text layout in Adobe Illustrator. |
|
6th Week |
Project 2: Final critique and submission. + Introduction to Project 3 (Typeface Promotional Poster and Theoretical Presentation). |
|
7th Week |
Project 3: Presentations, Part 1. |
|
8th Week |
Atatürk Memorial Day (Section 1). |
|
9th Week |
Project 3: Presentations, Part 2. Final critique and submission. + Introduction to Project 4 (3D Poster from a Letter Crop). |
|
10th Week |
Project 4: Typeface selection and creation of a letter-crop composition. |
|
11th Week |
Project 4: Transforming the selected letter crops into graphic designs. |
|
12th Week |
Project 4: Beginning the three-dimensional model application on the printed foam board. |
|
13th Week |
Project 4: Continuation of the three-dimensional model application. |
|
14th Week |
Project 4: Final critique and submission. End-of-semester critique. + Final exam information. |
|
| Recommended or Required Reading | + Cari Ferraro & John Stevens - Kaligrafi ve Tipografi Elkitabı
+ Gavin Ambrose & Paul Harris - Grafik Tasarımda Tipografi
+ Gültekin Erdal - İletişim ve Tipografi
+ Emre Becer - Modern Sanat ve Yeni Tipografi
+ Gavin Ambrose & Paul Harris - Tipografinin Temelleri
+ Namık Kemal Sarıkavak - Görsel İletişim ve Grafik Tasarımda Çağdaş Tipografinin Temelleri
+ Namık Kemal Sarıkavak - Kaligrafik ve Tipografik Deneysel Tasarımlar
+ Simon Garfield - Tam Benim Tipim
+ Cari Ferraro & John Stevens - Kaligrafi ve Tipografi Elkitabı
+ Gavin Ambrose & Paul Harris - Görsel Tipografi Sözlüğü |
| Planned Learning Activities and Teaching Methods |
- Lecture
- Education-Practice
- Project
- Presentation
- Discussion
- Problem / Problem Solving
- Report Preparation
- Questions/Answers
- Case Study
- Problem Solving
|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Project |
4 |
90 |
| Total(%) |
|
90 |
| Contribution of In-term Studies to Overall Grade(%) |
|
90 |
| Contribution of Final Examination to Overall Grade(%) |
|
10 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
|
|
|
| Preparation for Quiz |
|
|
|
| Individual or group work |
12 |
3 |
36 |
| Preparation for Final exam |
1 |
8 |
8 |
| Course hours |
14 |
4 |
56 |
| Preparation for Midterm exam |
|
|
|
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
4 |
4 |
| Homework |
|
|
|
| Project |
4 |
4 |
16 |
| Total Work Load | 120 |
| Total Work Load / 30 (h) | 4 |
| ECTS Credit of the Course | 4 |
|
| Language of Instruction | Turkish |
| Work Placement(s) | No |
Programme Qualifications / Learning Outcomes
|
LO1 |
LO2 |
LO3 |
LO4 |
LO5 |
| K1 |
X |
X |
X |
X |
X |
| K2 |
X |
X |
X |
X |
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| K3 |
X |
X |
X |
X |
|
| K4 |
|
X |
X |
|
X |
| K5 |
|
X |
|
|
X |
| K6 |
|
X |
|
|
X |
| K7 |
|
X |
|
|
X |
| K8 |
|
X |
|
|
X |
| K9 |
|
X |
X |
|
|
| K10 |
|
|
X |
|
X |
| K11 |
|
X |
|
|
X |
| K12 |
|
X |
X |
|
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| K13 |
X |
|
|
X |
X |
| K14 |
|
X |
|
|
X |
| K15 |
|
X |
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|
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| K16 |
|
|
|
|
X |
| K17 |
|
X |
|
|
X |
| K18 |
|
X |
|
|
X |
| K19 |
|
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