| Course Type | Elective Course |
| Course Level | Associate Degree |
| Year of Study | - |
| Semester | - |
| ECTS | 4 |
| Name of Lecturer(s) |
- |
| Learning Outcomes |
At the end of this course, the students;
- Explains the concept of communication, its fundamental elements, and the communication process.
- Compares communication models and the types of verbal and nonverbal communication.
- Applies active listening, empathy, and feedback techniques in the communication process.
- Analyzes the principles of effective communication in interpersonal and organizational communication processes.
- Evaluates communication processes by using effective communication skills in different social and professional contexts.
|
| Mode of Delivery | Face to face |
| Prerequisites | No |
| Recommended Optional Programme Components | |
| Course Description | This course examines the fundamental dynamics and methods of message exchange between individuals and institutions. Within the scope of the course, communication models, verbal and non-verbal communication channels, effective listening, and empathy-building techniques are discussed. The primary objective is to provide students with the competence to establish healthy and effective interactions in different social and professional contexts. |
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Course introduction: objectives, scope, and course requirements. The concept of communication and the fundamental elements of communication |
|
2nd Week |
The communication process, functions of communication, and its relationship with other disciplines |
|
3rd Week |
Types of communication: intrapersonal communication, interpersonal communication, group communication, and public communication |
|
4th Week |
Verbal and nonverbal communication, body language, and effective communication techniques |
|
5th Week |
Active listening, empathy, and feedback techniques |
|
6th Week |
Organizational communication and corporate communication processes |
|
7th Week |
National, international, and mass communication; mass media and their characteristics |
|
8th Week |
Midterm Examination |
|
9th Week |
Communication processes and an introduction to fundamental communication models |
|
10th Week |
Media and society: the development of mass media and their social impacts |
|
11th Week |
Computer-mediated communication, digital communication, and new communication technologies |
|
12th Week |
Digital media, social media, and advertising |
|
13th Week |
Public relations and effective corporate communication practices |
|
14th Week |
Globalization and communication; effective communication practices in different social and professional contexts; course review and evaluation |
|
| Recommended or Required Reading | Oskay, Ünsal, (2007), İletişimin A B C'si, İstanbul: Der Yayınları.
Mutlu, Erol, (2017), İletişim Sözlüğü, Ankara: Ütopya Yayınevi.
Aziz, Aysel, (2023), İletişime Giriş, Ankara: Nobel Akademik Yayıncılık.
Güngör, Nazife, (2015), İletişime Giriş, Ankara: Siyasal Kitabevi.
İleri Okuma:
Erdoğan, irfan, (2008), İletişimi Anlamak, Ankara: Erk Yayıncılık. |
| Planned Learning Activities and Teaching Methods |
- Lecture
- Discussion
- Case Study
- Practice
- Questions/Answers
|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
30 |
| Quiz |
1 |
20 |
| Total(%) |
|
50 |
| Contribution of In-term Studies to Overall Grade(%) |
|
50 |
| Contribution of Final Examination to Overall Grade(%) |
|
50 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
1 |
1 |
1 |
| Preparation for Quiz |
1 |
10 |
10 |
| Individual or group work |
14 |
3 |
42 |
| Preparation for Final exam |
1 |
15 |
15 |
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
1 |
10 |
10 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
1 |
1 |
| Homework |
|
|
|
| Total Work Load | 121 |
| Total Work Load / 30 (h) | 4.03 |
| ECTS Credit of the Course | 4 |
|
| Language of Instruction | Turkish |
| Work Placement(s) | No |