Information Package
baskent.edu.tr

Program of Radio, Television and Cinema (English 30%)

İLF422

NEW MEDIA

Course Code
İLF422
Semester
-
Theory+Practice
3 + 0
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Gain the competence to analyze and interpret the effects of new media environments emerging as a result of the convergence of information and communication technologies on individuals, social relations and organizational structures.
  2. Gain knowledge of questioning the effects of digitization in different contextual frameworks.
  3. Recognize the literacy requirements brought by current communication technologies and gains knowledge.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsNone
Course DescriptionAfter new media became an indispensable part of everyday life, especially with the contributions of the communication sciences and cultural studies a new interdisciplinary field, called new media studies was emerged. Within the new media studies context, new media products, social outlook of the using/consuming practices, their social consequences and effects, and cultural and digital representations are discussed. In this particular course, a critical perspective is supported while discussing theories and case studies regarding how new media affects issues like civic and political practices, everyday life, consumption culture, interpersonal relations and health issues.
Course Contents
WEEK TOPICS
1st Week Introduction: Scope and objectives of the course.
2nd Week The conceptual and theoretical framework of new media. Development process of web technologies, their effects on daily life and related concepts.
3rd Week New media environments. Effects on the user. Redefining and positioning the audience.
4th Week Digital labor.
5th Week New media and identities. Representation of private and corporate identities in new media environments. New social movements and the role of new media.
6th Week Goffmann and the presentation of the self Discussions and evaluations on the concept of performance.
7th Week New media and K.V.K.K. Online environments and personal data.
8th Week Midterm
9th Week Social network analysis.
10th Week Digital advertising.
11th Week Digital advertising applications and advertising panels.
12th Week Online environments and accessibility applications. New media and intergenerational cooperation.
13th Week New media and research methods.
14th Week Term summary. General evaluation for the period. Question answer. Information about the final exam.
Recommended or Required ReadingYengin, D. (2012). Yeni Medyaya Eleştirel Bakış. (Ed.) Deniz Yengin. Yeni Medya Ve içinde: 123-133. Anahtar Kitaplar Yayınevi.


Binark, M. (2007). Yeni Medya Çalışmaları. Ankara: Dipnot Yayınları.


Binark, M. ve Bayraktutan, G. (2013). Ayın Karanlık Yüzü: Yeni Medya ve Etik. İstanbul: Kalkedon Yayınları.


Varnalı, K. (2013). Dijital Kabilelerin İzinde: Sosyal Medyada Netnografik Araştırmalar. İstanbul: MediaCat Yayınları.


Binark, M. (2014). Yeni Medya Çalışmalarında Araştırma Yöntem ve Teknikleri. İstanbul: Ayrıntı Yayınları.


Current additional resources, case studies and readings to be recommended during the lesson.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Assignment 1 10
Project 1 50
Attendance 1 10
Total(%) 100
Contribution of In-term Studies to Overall Grade(%) 100
Contribution of Final Examination to Overall Grade(%) 0
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 1 1
Preparation for Quiz 2 3 6
Individual or group work 14 3 42
Preparation for Final exam 1 36 36
Course hours 14 3 42
Preparation for Midterm exam 1 12 12
Laboratory (including preparation)
Final exam 1 1.5 1.5
Homework 4 3 12
Total Work Load152.5
Total Work Load / 30 (h)5.08
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No

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