Know what business is and the functions performed by businesses
Know different business administration and management principles of organizations in international business environments
Know the fundemantals of organization theory and organizational behaviour
Know the general concepts about the marketing function
Knows fundemental concepts about production and operations management
Knows general concepts about accounting and finance management
Has knowledge about the ethical and social responsibility of the organizations and the problems organizations face today
Knows fundemental concepts about entrepreneurship and can prepare a business plan
Mode of Delivery
Face to face
Prerequisites
No
Recommended Optional Programme Components
None
Course Description
This course is an introduction to business subjects, concentrating on each of the major functions of business. It gives a general idea about management and organizations, marketing, production management, accounting, finance and international trade, which will be studied in detail in further courses. Information about the relationship between a business enterprise and its social and economic environment are given.
Course Contents
WEEK
TOPICS
1st Week
General information
2nd Week
Basic concepts
3rd Week
Purposes and types of organizations
4th Week
Business system and ethics
5th Week
Starting a business
6th Week
Corporate growth
7th Week
Management
8th Week
Midterm exam
9th Week
Contemporary developments in business management
10th Week
Production management
11th Week
Marketing
12th Week
Financial management
13th Week
Financial management
14th Week
Human resources management
Recommended or Required Reading
Tuncer, D., Ayhan, D.Y., Varoğlu, D. ve Ilgaz Sümer, S. (2023). Genel İşletmecilik Bilgileri. Ankara: Siyasal Kitabevi.
Planned Learning Activities and Teaching Methods
Lecture
Discussion
Assessment Methods and Criteria
Quantity
Percentage (%)
Mid-term
1
40
Total(%)
40
Contribution of In-term Studies to Overall Grade(%)
40
Contribution of Final Examination to Overall Grade(%)