Information Package

Program of Business Administration (Turkish)

MAN417

CURRENT TRENDS / APPROACHES IN BUSINESS

Course Code
MAN417
Semester
-
Theory+Practice
3 + 0
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s)
Learning Outcomes

At the end of this course, the students;

  1. Analyzes current developments and trends in business management.
  2. Applies acquired knowledge to real-world business scenarios.
  3. Builds a professional network by communicating with experts from the business world.
  4. Collaborates on group projects toward shared goals.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme ComponentsMAN442 INDUSTRY 4. 0
Course DescriptionThis course aims to examine traditional business functions?such as management, marketing, finance, and logistics?within the context of a rapidly evolving digital ecosystem, disruptive technologies, and sustainability. While learning about the impact of concepts like Industry 5.0, Artificial Intelligence (AI), Blockchain, and the Metaverse on the business world, students will also acquire the skills to critically analyze business ethics, the green transition, and future work models.Students who miss more than 30% of total class hours receive an F2 grade.
Course Contents
WEEK TOPICS
1st Week Class Orientation
2nd Week Employee Fraud
3rd Week The Dark and Bright Sides of Artificial Intelligence in Business
4th Week Transition from Industry 4.0 to Industry 5.0
5th Week Artificial Intelligence (AI) and Decision-Making Processes
6th Week Current Approaches to Logistics Processes and an Analysis of the Situation in Turkey
7th Week Midterm Exam
8th Week Leadership in the Age of Digital Transformation
9th Week The Future of Traditional and Digital Marketing: Metaverse Marketing
10th Week The Impact of Blockchain Applications on Innovation Outcomes in Businesses
11th Week Financial Investments and Their Risks
12th Week Green Business and Eco-friendly Green Marketing
13th Week Social Entrepreneurship and Its Types
14th Week Future Work Models: The Gig Economy and Digital Nomadism
Recommended or Required Readingİşletme Yönetiminde Güncel Konular ve Yeni Yaklaşımlar
Editörler: İlkay KARADUMAN, Nurgün KOMŞUOĞLU YILMAZ
2022, Seçkin
Planned Learning Activities and Teaching Methods
  • Lecture
  • Discussion
  • Project
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Project 1 10
Other 1 25
Total(%) 65
Contribution of In-term Studies to Overall Grade(%) 65
Contribution of Final Examination to Overall Grade(%) 35
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 15 15
Preparation for Quiz 14 4 56
Individual or group work 1 15 15
Preparation for Final exam 1 40 40
Course hours 14 3 42
Preparation for Midterm exam
Laboratory (including preparation)
Final exam 1 2 2
Homework
Total Work Load170
Total Work Load / 30 (h)5.66
ECTS Credit of the Course5
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4
K1 X X
K2 X X
K3 X
K4 X X X
K5 X
K6 X X
K7
K8
K9 X X
K10 X
K11 X X
K12 X X
K13 X X