Information Package

Program of Business Administration (English)

BUS415

MANAGERIAL ECONOMICS

Course Code
BUS415
Semester
-
Theory+Practice
3 + 0
ECTS
5
Course TypeElective Course
Course LevelBachelor's Degree
Year of Study-
Semester-
ECTS5
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Know the research subject of managerial economics and its connection with business.
  2. Know the economic environment and its relations with business.
  3. Understand the production factors of business.
  4. Know the elements of microeconomic theory related to business.
  5. Know the role and methods of microeconomic theory elements in the decision-making process of the establishment location in business.
  6. Understand the roles of these elements in the decision-making process related to capacity and growth in business.
  7. Understand the contribution of managerial economics to business functions.
Mode of DeliveryFace to face
PrerequisitesYes(BUS101)
Recommended Optional Programme ComponentsNo
Course DescriptionWithin the scope of the course, the subjects of Business Administration and Economics are presented together. It is aimed to inform the students who take the course on the economic aspects of businesses, economic environment elements, production factors, the roles of microeconomic theory elements in the decision-making process in business and the contribution of business economics to business functions. Students who miss more than 30% of total class hours receive an F2 grade.
Course Contents
WEEK TOPICS
1st Week Introduction To The Course: What Is Managerial Economics?
2nd Week Economics and Business Relationship
3rd Week Economic Environment: Economic Markets and Systems
4th Week Factors of Production and Production
5th Week Demand Theory and Demand Elasticities
6th Week Cost Theory
7th Week Midterm
8th Week Sales Revenue, Price, Pricing, Profit and Break-Even Analysis
9th Week Productivity, Efficiency, Effectiveness, Profitability and Liquidity Analysis
10th Week Optimal Establishment Location
11th Week Economy of Scale, Capacity and Growth Decisions
12th Week The Contribution of Managerial Economics to Business Functions-1
13th Week The Contribution of Managerial Economics to Business Functions-2
14th Week General Review
Recommended or Required ReadingHirschey, M.,: Managerial Economics, New York, 2008.
Planned Learning Activities and Teaching Methods
  • Discussion
  • Lecture
Assessment Methods and Criteria
Quantity Percentage (%)
Mid-term 1 30
Assignment 1 20
Attendance 1 10
Total(%) 60
Contribution of In-term Studies to Overall Grade(%) 60
Contribution of Final Examination to Overall Grade(%) 40
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam 1 2 2
Preparation for Quiz
Individual or group work 15 1 15
Preparation for Final exam 1 50 50
Course hours 14 3 42
Preparation for Midterm exam 1 30 30
Laboratory (including preparation)
Final exam 1 2 2
Homework 1 20 20
Quiz
Total Work Load161
Total Work Load / 30 (h)5.36
ECTS Credit of the Course5
Language of InstructionEnglish
Work Placement(s)No
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