| Course Type | Elective Course |
| Course Level | Bachelor's Degree |
| Year of Study | - |
| Semester | - |
| ECTS | 5 |
| Name of Lecturer(s) |
- |
| Learning Outcomes |
At the end of this course, the students;
- Know the research subject of managerial economics and its connection with business.
- Know the economic environment and its relations with business.
- Understand the production factors of business.
- Know the elements of microeconomic theory related to business.
- Know the role and methods of microeconomic theory elements in the decision-making process of the establishment location in business.
- Understand the roles of these elements in the decision-making process related to capacity and growth in business.
- Understand the contribution of managerial economics to business functions.
|
| Mode of Delivery | Face to face |
| Prerequisites | Yes(BUS101) |
| Recommended Optional Programme Components | No |
| Course Description | Within the scope of the course, the subjects of Business Administration and Economics are presented together. It is aimed to inform the students who take the course on the economic aspects of businesses, economic environment elements, production factors, the roles of microeconomic theory elements in the decision-making process in business and the contribution of business economics to business functions.
Students who miss more than 30% of total class hours receive an F2 grade. |
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Introduction To The Course: What Is Managerial Economics? |
|
2nd Week |
Economics and Business Relationship |
|
3rd Week |
Economic Environment: Economic Markets and Systems |
|
4th Week |
Factors of Production and Production |
|
5th Week |
Demand Theory and Demand Elasticities |
|
6th Week |
Cost Theory |
|
7th Week |
Midterm |
|
8th Week |
Sales Revenue, Price, Pricing, Profit and Break-Even Analysis |
|
9th Week |
Productivity, Efficiency, Effectiveness, Profitability and Liquidity Analysis |
|
10th Week |
Optimal Establishment Location |
|
11th Week |
Economy of Scale, Capacity and Growth Decisions |
|
12th Week |
The Contribution of Managerial Economics to Business Functions-1 |
|
13th Week |
The Contribution of Managerial Economics to Business Functions-2 |
|
14th Week |
General Review |
|
| Recommended or Required Reading | Hirschey, M.,: Managerial Economics, New York, 2008. |
| Planned Learning Activities and Teaching Methods |
|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
30 |
| Assignment |
1 |
20 |
| Attendance |
1 |
10 |
| Total(%) |
|
60 |
| Contribution of In-term Studies to Overall Grade(%) |
|
60 |
| Contribution of Final Examination to Overall Grade(%) |
|
40 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
1 |
2 |
2 |
| Preparation for Quiz |
|
|
|
| Individual or group work |
15 |
1 |
15 |
| Preparation for Final exam |
1 |
50 |
50 |
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
1 |
30 |
30 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
2 |
2 |
| Homework |
1 |
20 |
20 |
| Quiz |
|
|
|
| Total Work Load | 161 |
| Total Work Load / 30 (h) | 5.36 |
| ECTS Credit of the Course | 5 |
|
| Language of Instruction | English |
| Work Placement(s) | No |