| Learning Outcomes |
At the end of this course, the students;
- Understand the concept of media literacy and its importance in contemporary society.
- Analyze various forms of media, including American news articles, advertisements, and digital content, to identify biases, stereotypes, and misinformation.
- Examine the social, cultural, and political impact of media on individuals and communities.
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| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Introduction to Media Literacy. Potter, W. James. Media Literacy (Chapter 1: Defining Media Literacy), Kellner, Douglas, and Share, Jeff. ?Critical Media Literacy: A Pedagogy for the Supervision of New Literacies.? Journal of Educational Philosophy and Theory, 2007. |
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2nd Week |
The Historical Evolution of Media in the US. Schudson, Michael. Discovering the News: A Social History of American Newspapers (Chapters 2-3), Mitchell Stephens. A History of News: From the Drum to the Satellite (Selected Chapters) |
|
3rd Week |
Media Ownership and Corporate Influence. McChesney, Robert. Rich Media, Poor Democracy (Introduction and Chapters 1-2), Herman, Edward, and Noam Chomsky. Manufacturing Consent (Chapter 1) |
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4th Week |
Framing and Bias in Media. Entman, Robert. ?Framing: Toward Clarification of a Fractured Paradigm.? Journal of Communication, 1993. Lewis, Justin, and Sut Jhally. ?The Struggle Over Media Literacy.? Journal of Communication, 1998? |
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5th Week |
Media and American Political Discourse. Jamieson, Kathleen Hall, and Joseph N. Cappella. Echo Chamber: Rush Limbaugh and the Conservative Media Establishment (Selected Chapters), Iyengar, Shanto. Is Anyone Responsible? How Television Frames Political Issues (Chapters 1-3) |
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6th Week |
Social Media and Digital Media Landscape. Jenkins, Henry. Spreadable Media (Introduction), The Economics of Media (advertising, audience targeting, media economics, and consumer culture), Turow, Joseph. The Daily You: How the New Advertising Industry is Defining Your Identity and Your Worth (Chapters 1-2), Andrejevic, Mark. Reality TV: The Work of Being Watched (Selected Chapters) |
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7th Week |
Essay Submission |
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8th Week |
Misinformation and Fake News, Allcott, Hunt, and Matthew Gentzkow. "Social Media and Fake News in the 2016 Election." Journal of Economic Perspectives, 2017., Wardle, Claire, and Hossein Derakhshan. Information Disorder: Toward an Interdisciplinary Framework for Research and Policy Making. |
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9th Week |
Media Representation and Stereotypes. hooks, bell. Reel to Real: Race, Sex, and Class at the Movies (Selected Chapters), Hall, Stuart. "The Work of Representation." Representation: Cultural Representations and Signifying Practices. |
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10th Week |
Media and Social Movements. Gitlin, Todd. The Whole World is Watching: Mass Media in the Making & Unmaking of the New Left (Chapters 1-2), Freelon, Deen, Charlton McIlwain, and Meredith Clark. "Beyond the Hashtags: #Ferguson, #BlackLivesMatter, and the Online Struggle for Offline Justice." |
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11th Week |
Media Ethics and Responsibility. Kovach, Bill, and Tom Rosenstiel. The Elements of Journalism (Selected Chapters), Silverstone, Roger. Media and Morality: On the Rise of the Mediapolis (Chapters 1-2) |
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12th Week |
Media Literacy in the Classroom. Hobbs, Renee. Digital and Media Literacy: Connecting Culture and Classroom (Chapters 1-3), Jenkins, Henry. "Confronting the Challenges of Participatory Culture." |
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13th Week |
Media, Democracy, and Public Opinion. McChesney, Robert. The Problem of the Media: US Communication Politics in the Twenty-First Century (Selected Chapters), Habermas, Jürgen. The Structural Transformation of the Public Sphere (Introduction). |
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14th Week |
Final Project Presentations |
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