Information Package

Master's of Visual Communication Design without Thesis

GİT512

COMMUNICATION AND MEDIA THEORIES

Course Code
GİT512
Semester
-
Theory+Practice
3 + 0
ECTS
10
Course TypeElective Course
Course LevelMaster's Degree Without Thesis
Year of Study-
Semester-
ECTS10
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Recognizes communication theories and theorists,
  2. Knows the basic approaches and discussions in the field of communication and media,
  3. Discuss and analyze different theoretical approaches and their effects on the communication process,
  4. Interpret related social facts and events in the context of communication and media theories.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components-
Course DescriptionCommunication and Media Theories course deals with theories developed in the field of communication and media studies in relation to general social theory. In this direction, within the scope of the course, while the basic concepts and claims of the evaluated theories are revealed, it is aimed to convey the historical, cultural and intellectual context in which these theories are produced. Thus, it will be possible to develop a holistic view of the possibilities and limitations of the approaches, theories and models developed in the field of communication and media studies.
Course Contents
WEEK TOPICS
1st Week Meeting and general information about course content/operation
2nd Week Communication Concept, Meaning and History
3rd Week Introduction to Communication Theories: An Overview of Impact-Process and Meaning-Oriented Approaches
4th Week Linear and Socio-psychological Theories
5th Week Impact Studies
6th Week Audience-Centered Reception Studies
7th Week Technology-Centered Deterministic Approaches
8th Week Linguistic Approaches
9th Week Semiotic Approaches
10th Week Overview of Critical Media Studies
11th Week Frankfurt School
12th Week Economic-political Approach
13th Week Media and Cultural Studies: British School of Cultural Studies
14th Week General Evaluation and Discussion
Recommended or Required ReadingTextbooks:

-İletişim Kuramları Tarihi, Armand Mattelard, İletişim Yayınları.
-İletişim Teorileri, Werner J. Severin ve James W. Tankard, The Kitap.
-Medya Çalışmaları, Dan Laughey, Kalkedon Yayınları.

Mandatory Reading List:

-İletişimin ABC'Sİ, Ünsal Oskay, İnkılap Kitabevi.
-İletişim Çalışmalarına Giriş, John Fiske, Pharmakon Kitap.

Recommended Resources:

-İletişim Tarihi, David Crowley, Siyasal Kitabevi.
-Görsel Kültür ve Küresel Kitle Kültürü, Mukadder Çakır, Ütopya Yayınevi.
-Kitle İletişim Kuramları, Levent Yaylagil, Dipnot Yayınları.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Practice
  • Project
  • Other
  • Report Preparation
  • Presentation
Assessment Methods and Criteria
Quantity Percentage (%)
Assignment 2 20
Project 1 70
Attendance 1 10
Total(%) 100
Contribution of In-term Studies to Overall Grade(%) 100
Contribution of Final Examination to Overall Grade(%) 0
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam
Preparation for Quiz
Individual or group work 14 5 70
Preparation for Final exam
Course hours 14 3 42
Preparation for Midterm exam
Laboratory (including preparation)
Final exam
Homework 7 10 70
Presentation (including preperation) 1 25 25
Project 2 36 72
Book Presentation 1 20 20
Total Work Load299
Total Work Load / 30 (h)9.96
ECTS Credit of the Course10
Language of InstructionTurkish
Work Placement(s)No
LO1 LO2 LO3 LO4
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