Information Package
baskent.edu.tr

Master's of Visual Communication Design with Thesis

GİT541

FIELD RESEARCHES IN VISUAL COMMUNICATION DESIGN

Course Code
GİT541
Semester
-
Theory+Practice
3 + 0
ECTS
10
Course TypeElective Course
Course LevelMaster's Degree With Thesis
Year of Study-
Semester-
ECTS10
Name of Lecturer(s) -
Learning Outcomes

At the end of this course, the students;

  1. Have knowledge about visual communication design fields,
  2. Have knowledge about visual communication design research methods,
  3. Can make field studies using visual communication design research methods.
Mode of DeliveryFace to face
PrerequisitesNo
Recommended Optional Programme Components-
Course DescriptionThe aim of the course is to develop research skills on different topics related to visual communication design.
Course Contents
WEEK TOPICS
1st Week Meeting and and general information about course content/operation
2nd Week What is visual communication design, what does it include and how is it researched?
3rd Week Detailed overview of visual research methods
4th Week Field Studies: Portfolio design
5th Week Field Studies: Information design
6th Week Field Studies: Packaging design
7th Week Field Reviews: User experience and interface design
8th Week Field Studies: Typography design
9th Week Field Studies: Brand communication design
10th Week Field Reviews: Advertising photography
11th Week Field Studies: Motion graphic design
12th Week Field Studies: Digital film and video design
13th Week Student presentations
14th Week Student presentations
Recommended or Required ReadingTextbooks:

-Görsel İletişimi Tasarlamak 001, Dilek Evirgen, ve Göktehan Ekmekçi, YEM Yayınları.
-Geleneksel ve Dijital Üzerine İletişim Araştırmaları, And Algül, Nobel Yayınları.
-Görsel Araştırma Yöntemleri Teori, Uygulama ve Örnek, Suzan Duygu Bedir Erişti, Pegem Akademi Yayıncılık.
Planned Learning Activities and Teaching Methods
  • Lecture
  • Practice
  • Project
  • Other
  • Presentation
  • Report Preparation
Assessment Methods and Criteria
Quantity Percentage (%)
Project 1 90
Attendance 1 10
Total(%) 100
Contribution of In-term Studies to Overall Grade(%) 100
Contribution of Final Examination to Overall Grade(%) 0
Total(%) 100
ECTS Allocated Based on Student Workload
Activities Quantity Duration (Hour) Total Workload (Hour)
Midterm exam
Preparation for Quiz
Individual or group work 15 6 90
Preparation for Final exam
Course hours 15 3 45
Preparation for Midterm exam
Laboratory (including preparation)
Final exam
Homework 2 35 70
Project 2 30 60
Field Research 3 5 15
Article Presentation 2 10 20
Total Work Load300
Total Work Load / 30 (h)10
ECTS Credit of the Course10
Language of InstructionTurkish
Work Placement(s)No

Programme Qualifications / Learning Outcomes

LO1 LO2 LO3
K1 X X X
K2 X X X
K3 X X X
K4
K5 X
K6
K7 X
K8
K9
K10
K11
K12
K13 X
K14
K15 X X X