| Course Type | Elective Course |
| Course Level | Master's Degree With Thesis |
| Year of Study | - |
| Semester | - |
| ECTS | 10 |
| Name of Lecturer(s) |
- |
| Learning Outcomes |
At the end of this course, the students;
- define the role of perception in communication.
- define communication and communication styles.
- explain the concepts of gender differences and effective communication in Conversation.
- define the concept of verbal communication.
|
| Mode of Delivery | Face to face |
| Prerequisites | No |
| Recommended Optional Programme Components | |
| Course Description | Within the scope of this course; basic elements of communication and their functions, structural and contextual features of communication, verbal, non-verbal, written and visual communication; communication with the person himself; interpersonal communication; groups and group communication; organization and organizational communication; mass communication; international communication; communication types such as public communication will be taught. Emphasizing the importance of effective communication in the fashion industry, its positive effects on customers and employees will be emphasized. |
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Effective Communication and Understanding Correctly |
|
2nd Week |
Effective Communication and Understanding Correctly |
|
3rd Week |
Effective Communication and Correct Narration |
|
4th Week |
Virtual Communication |
|
5th Week |
Virtual Communication |
|
6th Week |
Effective Communication and Gender |
|
7th Week |
Visa |
|
8th Week |
Quality in Communication |
|
9th Week |
Speaking and Listening in Effective Communication |
|
10th Week |
Speaking and Listening in Effective Communication |
|
11th Week |
Influencing, Effective Communication and Persuasive Speaking |
|
12th Week |
Influencing, Effective Communication and Persuasive Speaking |
|
13th Week |
Nonverbal Communication: The Foundation of Effective Communication |
|
14th Week |
Nonverbal Communication: The Foundation of Effective Communication |
|
| Recommended or Required Reading | Schafer, J. , Karlins, M. (2017). Etkili İletişimin 13 Kuralı. Koridor Yayıncılık. |
| Planned Learning Activities and Teaching Methods |
- Lecture
- Discussion
- Questions/Answers
- Case Study
- Problem Solving
- Practice
- Presentation
|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
40 |
| Total(%) |
|
40 |
| Contribution of In-term Studies to Overall Grade(%) |
|
40 |
| Contribution of Final Examination to Overall Grade(%) |
|
60 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
2 |
5 |
10 |
| Preparation for Quiz |
|
|
|
| Individual or group work |
14 |
14 |
196 |
| Preparation for Final exam |
1 |
20 |
20 |
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
2 |
5 |
10 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
12 |
12 |
| Homework |
2 |
5 |
10 |
| Total Work Load | 300 |
| Total Work Load / 30 (h) | 10 |
| ECTS Credit of the Course | 10 |
|
| Language of Instruction | Turkish |
| Work Placement(s) | No |