| Course Type | Elective Course |
|---|
| Course Level | Associate Degree |
|---|
| Year of Study | - |
|---|
| Semester | - |
|---|
| ECTS | 5 |
|---|
| Name of Lecturer(s) |
- |
| Learning Outcomes |
At the end of this course, the students;
- Know the importance of the convention and fair organizations.
- Know and apply preparation techniques at all stages of the organization.
- Understand the economic and social impact of convention tourism
- Attain knowledge about the aspects of demand and supply in convention tourism in Turkey
- Know how to make a market survey in Turkey
|
| Mode of Delivery | Face to face |
|---|
| Prerequisites | No |
|---|
| Recommended Optional Programme Components | None |
|---|
| Course Description | The congress and fair organizations in The world and Turkey. The social, economic and cultural dimensions of understanding, practical information about the congress and exhibition organization and management to have. On the other hand, congresses or fairs, prepare, active roles in this organization equipped with the necessary information to ensure that they can. |
|---|
| Course Contents |
| WEEK |
TOPICS |
|
1st Week |
Introduction / General Information about the Course |
|
2nd Week |
Definition and History of Congress Tourism and Its Relationship with Tourism |
|
3rd Week |
Classification of Congresses and Meetings |
|
4th Week |
Organizations in Congress Tourism |
|
5th Week |
Planning and Management of Congress Organizations |
|
6th Week |
Activities During and After Congresses |
|
7th Week |
Concept and History of Fairs and Exhibitions |
|
8th Week |
Midterm Exam |
|
9th Week |
Basic Functions and Types of Fairs |
|
10th Week |
Fair Organizations and Planning |
|
11th Week |
Relationship between Tourism and Fairs ? Development of the Fair Industry in Türkiye |
|
12th Week |
Evaluation of the International and Turkish Congress Markets |
|
13th Week |
Evaluation of the International and Turkish Congress Markets (continued) |
|
14th Week |
Promotion and Public Relations Activities in the Congress Market |
|
| Recommended or Required Reading | 1. Çakıcı A. C. Toplantı Yönetimi. Detay Yayıncılık, Ankara, 2006.
2. Aymankuy, Y. Kongre Turizmi ve Fuar Organizasyonu. Detay Yayıncılık, Ankara, 2006
|
|---|
| Planned Learning Activities and Teaching Methods |
|
|---|
| Assessment Methods and Criteria |
|
Quantity |
Percentage (%) |
| Mid-term |
1 |
30 |
| Assignment |
1 |
20 |
| Total(%) |
|
50 |
| Contribution of In-term Studies to Overall Grade(%) |
|
50 |
| Contribution of Final Examination to Overall Grade(%) |
|
50 |
| Total(%) |
|
100 |
|
| ECTS Allocated Based on Student Workload |
| Activities |
Quantity |
Duration (Hour) |
Total Workload (Hour) |
| Midterm exam |
1 |
1 |
1 |
| Preparation for Quiz |
|
|
|
| Individual or group work |
|
|
|
| Preparation for Final exam |
1 |
40 |
40 |
| Course hours |
14 |
3 |
42 |
| Preparation for Midterm exam |
1 |
25 |
25 |
| Laboratory (including preparation) |
|
|
|
| Final exam |
1 |
1 |
1 |
| Homework |
2 |
20 |
40 |
| Total Work Load | 149 |
| Total Work Load / 30 (h) | 4.96 |
| ECTS Credit of the Course | 5 |
|
| Language of Instruction | Turkish |
|---|
| Work Placement(s) | No |
|---|
