To establish relationship between all functional areas in healthcare organization
To analyze internal and external environment for healthcare organizations
To define objectives and targets for healthcare organizations according to strategic analysis results
To develop strategies in order to reach organizations targets and objectives
To understand how organizations conduct strategies, evaluate and monitor
Mode of Delivery
Face to face
Prerequisites
No
Recommended Optional Programme Components
There are no other recommended courses related to this course.
Course Description
This course aims to understand the processes and applications of strategic management in healthcare institutions. Students will learn strategic planning, implementation, and evaluation processes to ensure the effective and efficient management of healthcare organizations.
Course Contents
WEEK
TOPICS
1st Week
Key concepts in strategic management
2nd Week
Strategic management for organizations
3rd Week
Strategy develop process
4th Week
External environment analysis
5th Week
Internal environment analysis
6th Week
Organization analysis-case study
7th Week
Strategic orientation-case study
8th Week
Midterm exam
9th Week
Main strategy and sub groups-case study
10th Week
Corporate strategies-case study
11th Week
Competitive strategies-case study
12th Week
Management strategies
13th Week
Management strategies and application
14th Week
Presentations
15th Week
Presentations
Recommended or Required Reading
Duncan, W.J., Ginter, P.M., & Swayne, L.E. Strategic Management of Health Care Organizations. 7th Edition. Jossey-Bass, 2013. ISBN: 978-1-118-46646-9.
Wayland, M, & McDonald, W. Strategic Analysis for Health Care: Concepts and Practical Applications. Health Administration Press, 2015. ISBN: 978-1-56793-751-0.
Ülgen H, Mirze S. İşletmelerde Stratejik Yönetim, 2013 Beta Yayınları
Planned Learning Activities and Teaching Methods
Lecture
Case Study
Presentation
Assessment Methods and Criteria
Quantity
Percentage (%)
Mid-term
1
20
Assignment
1
40
Total(%)
60
Contribution of In-term Studies to Overall Grade(%)
60
Contribution of Final Examination to Overall Grade(%)